Panda Center: comprehensive campaign


Panda Center: comprehensive campaign


For our client Panda Center we developed a comprehensive campaign with the aim of gaining presence in the area for its neighbors through the draw of a car.



Among other actions, we have made the distribution of 28,000 creative flyers throughout the southern area of ​​the island of Tenerife.




In order to remind the target audience of the message of the campaign, we strategically distribute billboards around the passage areas of the center.



Once inside the center, we locate posters defining the way of participation in the draw of the car

 



With the aim of boosting social networks, we developed an active photocall so that the user can take creative photos and share them in their social network profiles.



We have the collaboration of humorist Kike Pérez,



As well as radio wedge